At Cropster, we’re not just building software, we’re crafting the future of coffee, one SaaS solution at a time. From bean farmers to baristas worldwide, our platform empowers the entire coffee supply chain across 70+ countries. You’ll be the creative force leading our small but mighty marketing team, orchestrating both inbound and outbound campaigns that turn coffee lovers into loyal customers. This isn’t just about generating leads, it’s about telling stories that resonate from farm to cup.

Are You Eligible? Key Requirements for Application

• B2B SaaS Marketing Experience (growth-stage company preferred)
• Team Leadership Skills (even small teams count!)
• Pipeline Generation Expertise across inbound, paid, and outbound channels
• Technical Proficiency in HubSpot, Google Analytics, and performance reporting
• Go-to-Market Collaboration experience with Sales and Product teams
• Growth Marketing & Paid Advertising background
• Fluent Business English (bonus points for additional languages)

What You’ll Actually Do

• Team Leadership: Guide and grow a dynamic marketing squad while managing agency partnerships
• Pipeline Magic: Drive qualified leads through inbound/paid campaigns and collaborative outbound strategies
• Campaign Artistry: Craft segment-specific messaging and customer journey content across all account tiers
• Marketing Operations: Optimize HubSpot tracking, attribution, and KPI reporting (MQLs, SQLs, CPL, CAC)
• Cross-Team Collaboration: Partner with Sales, Customer Success, and Product Management teams
• Growth Experimentation: Run A/B tests, analyze performance, and iterate weekly for maximum impact

Extra Credit For:

• Coffee industry passion or knowledge
• ABM (Account-Based Marketing) experience
• EMEA, APAC, or LATAM campaign exposure

These Will Be Yours!{Extra Perks}

• Real Ownership with direct path to Head of Marketing
• Education & Wellbeing Budgets for your growth
• Ultra-Flexible Hours (no core hours required!)
• Remote Work Support + home office setup
• Paid Volunteer Time for giving back
• Mental Health Support access
• Tax-Friendly Bike Leasing
• Endless Premium Coffee (obviously!)
• Upfront Best Offer (no negotiation games)

Hey Creative! Ready to blend creativity with coffee culture and lead a team that’s changing how the world thinks about coffee business?

This role offers real impact, international exposure, and the chance to grow with a company that values your ideas, supports your development, and believes work should be as energizing as your morning espresso. Apply directly….